Business
Canadians Search for Blue Jays, Labubu, and Tariffs in 2025
As 2025 comes to a close, Google has released its annual report detailing the most searched terms by Canadians, providing a fascinating glimpse into the year’s collective interests. The Toronto Blue Jays’ return to the World Series marked a significant highlight, while many Canadians also found themselves puzzled by terms like “Labubu” and “6-7.”
Blue Jays Dominate Searches
The Toronto Blue Jays captured public attention by reaching the World Series for the first time since 1993, becoming the most searched topic in Canada this year. This sports resurgence ignited a wave of interest, with even casual fans asking, “What time is the Jays game today?” and “How many innings in baseball?” as playoff fever spread across the nation.
In terms of news events, the Blue Jays took the top spot, followed closely by the Canada election results and significant international stories involving Iran. Other trending topics included Charlie Kirk’s shooting and the appointment of a new Pope. The Canadian election results also generated considerable interest, as Canadians turned to Google for updates amid political transitions.
The top ten news and events searches included:
1. Toronto Blue Jays
2. Canada election results
3. Iran
4. Los Angeles fires
5. Charlie Kirk shooting
6. New Pope
7. Tariffs
8. Trudeau resigns
9. TikTok ban
10. Gulf of Mexico
Curiosity About Current Affairs
Canadians demonstrated a strong curiosity about political developments, with newly elected Prime Minister Mark Carney emerging as the top trending person. Searches for “Trudeau resigns” spiked during the leadership change, reflecting public interest in the political landscape.
The top trending individuals also included cultural figures such as Jimmy Kimmel and Kendrick Lamar, alongside political leaders like Jagmeet Singh.
The most asked “What” questions revealed a blend of curiosity and confusion among Canadians. The question “What does 6-7 mean?” topped the list, followed by inquiries about the Toronto Blue Jays and the pop culture reference “What is Labubu?”
The top ten “What” questions included:
1. What does 6-7 mean?
2. What time is the Jays game today?
3. What does elbows up mean?
4. What is Labubu?
5. What is the No Kings Protest?
6. What is USAID?
7. What happened to Charlie Kirk?
8. What did Diane Keaton die of?
9. What time is Trump’s inauguration?
10. What started the Palisades fire?
In addition to “What” questions, Canadians also sought answers to pressing “Why” inquiries. The top questions included “Why is Canada Post on strike?” and “Why did Trudeau resign?”
The top ten “Why” questions included:
1. Why is Canada Post on strike?
2. Why did Trudeau resign?
3. Why do baseball players spit?
4. Why is Israel attacking Iran?
5. Why does Trump want Canada?
6. Why does Trump want Greenland?
7. Why are eggs so expensive in the US?
8. Why do cats flop down in front of you?
9. Why was Charlie Kirk shot?
10. Why is Elphaba green?
For “How” questions, the top inquiry was “How many innings in baseball?” closely followed by “How do tariffs work?”
The top ten “How” questions included:
1. How many innings in baseball?
2. How do tariffs work?
3. How old is Mark Carney?
4. How many episodes in the Summer I Turned Pretty season 3?
5. How did Diane Keaton die?
6. How long is a Minecraft movie?
7. How many people did Ed Gein kill?
8. How long is the Wicked movie?
9. How tall is Alejandro Kirk in feet?
10. How many baseballs are used in an MLB game?
Pop Culture Trends
In the realm of pop culture, “Labubu” dominated searches, alongside queries related to the dating life of Prime Minister Justin Trudeau and singer Katy Perry. The most searched movie of the year was “Happy Gilmore 2,” while horror films like “Sinners” and “Weapons” also attracted attention.
The top ten movies searched included:
1. Happy Gilmore 2
2. A Minecraft Movie
3. Anora
4. Superman
5. Sinners
6. Weapons
7. Nosferatu
8. Thunderbolts
9. 28 Years Later
10. How to Train Your Dragon
On television, “Severance” led the pack, followed by “Squid Game” and “Adolescence.”
The top ten TV shows included:
1. Severance
2. Squid Game
3. Adolescence
4. Ginny and Georgia
5. White Lotus
6. The Summer I Turned Pretty
7. Landman
8. American Primeval
9. Captain America
10. Brave New World
In music, “Golden” by Huntr/x topped searches, with Kendrick Lamar appearing twice in the top ten with his songs “Not Like Us” and “Luther.”
The top ten songs included:
1. Golden, Huntr/x
2. Ordinary, Alex Warren
3. Soda Pop, Saja Boys
4. Not Like Us, Kendrick Lamar
5. Luther, Kendrick Lamar
6. Your Idol, Saja Boys
7. Wood, Taylor Swift
8. Messy, Lola Young
9. Nokia, Drake
10. Manchild, Sabrina Carpenter
As the year draws to a close, Canadians also reflected on the lives of notable figures who passed away, with Charlie Kirk leading the searches. Other names included Ozzy Osbourne and Diane Keaton among others.
The top ten people who passed included:
1. Charlie Kirk
2. Ozzy Osbourne
3. Hulk Hogan
4. Diane Keaton
5. Michelle Trachtenberg
6. Gene Hackman
7. Val Kilmer
8. Robert Redford
9. Pope Francis
10. Malcolm Jamal Warner
As Canadians look ahead to 2026, there is hope for a year filled with clarity and fewer questions. Notably, the government plans to increase the GST/HST credit, which may provide some financial relief to citizens in the upcoming year.
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